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Module 8

Module 8: Other PPC Search Engines

7Search

7Search is one of the oldest pay per click search engines
and has been around since 1998. You can still get PPC traffic
for as little as $0.01 and if you know how to eliminate poor
performing partners and optimize individual keywords, you can
make a lot of money with 7search.

Download
The Video
Download
7search PDF Process Map

Looksmart

Looksmart is another great source of cheap PPC traffic with
bids starting as low as $0.01 per click. They offer features
such as geo-targeting and time of day settings. Most
importantly, they have a self-serve platform for blocking poor
partners and referrers so you can turn those money losing
campaigns into profitable campaigns.

Download The
Video
Download
Looksmart PDF Process Map

Advertise

Advertise (formerly ABCSearch.com) is a PPC search engine
comprised of a number of partner sites. Minimum bids start at
$0.10 and you have the ability block non-performing partners.
I find that they have a fair amount of traffic and if you are
patient enough to tweak the traffic, you can generate
profitable campaigns.

Download The
Video

Admanage

The traffic that comes from Admanage is generally made up
of parked pages and expired domains, but since the bids are
fairly cheap $0.05, you can generate some cheap traffic that
converts.

Download The
Video

Adknowledge

Adknowledge (formerly MIVA) is not your typical PPC search
engine because you don't bid on keywords, but rather on
specific categories. You are assigned an account rep who does
all the optimization for you after you have placed a
conversion pixel on each campaign you decide to run.

Download
The Video

FindIt-Quick

FindIt-Quick is a second tier search engine that has some
decent traffic partners but not a large amount of volume. This
PPC search engine is a "hit and miss" traffic source with some
campaigns being profitable while others losing a lot of
money.

Download
The Video

Clicksor

Clicksor allows you to buy text and image PPC ads on a wide
variety of partner web sites. You have the ability to block
poor performing web sites and traffic is cheap starting at
around $0.05 per click.

Download The
Video

Pulse360

Pulse360 allows you to place your PPC ads on branded
properties such as CBS, MSNBC and The Weather Channel. Rather
than bidding on keywords, you bid on specific categories that
your offer fits into. Their minimum bids are not cheap and you
could burn through a lot of money if you are not careful.

Download The
Video

Module 8 Resources

Module 8 PDF Manual (Coming Soon)
Action
Plan For Module 8

7Search
Looksmart
Advertise
AdManage
AdKnowledge
FindIt-Quick
Clicksor
Pulse360

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